2007 was the year of "iconic" catalogs for my company, Primary Wave. Kurt Cobain, Steve Earle, Hall & Oates (yes, they are iconic; I'm more of an Oatesy fan though). 2008 is shaping up to be a year where our new artists stand up and demand to be noticed...starting with a new spot featuring our Explosions in the Sky-like band (instrumental rock), Saxon Shore.
Based out of Philly, SS is the brain child of lead songwriter, Matt Doty. Quiet and confident, Doty has a penchant for writing both big and small, bold and subtle, anthemic and sparse instrumental rock songs. One track has stood out to me since we signed them earlier this year - "Marked With The Knowledge" (from 2005's Exquisite Death of Saxon Shore). It's a bouncy and bright jam with an instantly likable melody. I'm not the only one who likes it either. 180/LA liked it so much they decided to use it in their latest creative for Sony - the "Tumble" campaign.
Sony Electronics today launched an integrated marketing campaign in the U.S. where its new Alpha digital SLR cameras, Handycam(R) camcorders and Cyber-shot(R) point-and-shoot cameras literally “tumble” from a mountaintop. (PR Newswire)
Peep the ad here.
Check out the full version of the song:
The band is currently working on a new album which will hopefully drop this year. You can listen to a demo on their myspace.
A song has a few rights the same as ordinary citizens... if it happens to feel like flying where humans cannot fly... to scale mountains that are not there, who shall stop it?
Posted by: art paintings | Friday, July 23, 2010 at 11:47 PM
The band is currently working on a new album which will hopefully drop this year. You can listen to a demo on their myspace.
Posted by: Laptop Batteries | Tuesday, September 07, 2010 at 02:10 AM
I considered convenient that new artists look for ways of having people know who they are since it is not that easy to get into the business, and people are always looking forward to listening to new music tendencies! I desire the best to talented musicians!
Posted by: sildenafil | Friday, November 12, 2010 at 04:22 PM
Good post. I like to read your posts. well written. thank you.
Posted by: Polatlı | Tuesday, January 04, 2011 at 12:34 PM
Actually it’s a great band I guess this band going to be better!!
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Posted by: Oil Painting | Sunday, November 06, 2011 at 09:40 PM